Marketing Manager Nairobi, Kenya at Summit Recruitment and Search

The successful candidate will be responsible for the strategic coordination and delivery of company's marketing efforts across brand, content, trade, and partnerships - ensuring a consistent, elevated presence that reflects our positioning as a leading safari brand in East Africa. Working closely with the Director of Marketing & Communications, this role translates brand direction into cohesive campaigns and high-quality execution across all non-digital channels, while ensuring alignment with commercial priorities.

Key Responsibilities

Safeguard and ensure consistency of the brand across all touchpoints, including tone, visual identity, and messaging, while supporting brand evolution across the company

Lead the planning and execution of aligned, high-quality marketing campaigns across trade, PR, partnerships, and content.

Collaborate with the Storytelling Lead to shape narratives, maintain editorial standards, and ensure all content reflects brand positioning.

Drive trade-focused initiatives, develop sales tools, and ensure alignment between brand messaging and partner communications.

Coordinate with PR teams to align messaging, support press activities, and ensure consistency across owned and earned channels.

Oversee the Storytelling Lead and Marketing Assistant, ensuring clear workflows, strong attention to detail, and timely delivery.

Support annual planning, manage campaign budgets, and monitor performance to inform future strategy.

Drive campaign quality, brand consistency, trade engagement, content output, and overall marketing effectiveness.

Key Qualifications

Bachelor's degree in Marketing or a related field.

5 - 8+ years' experience in luxury hospitality, travel, or lifestyle marketing

Strong understanding of brand-led marketing and storytelling

Proven experience managing multi-channel (primarily non-digital) campaigns

Ability to balance creative vision with commercial objectives

Strong brand instinct with high visual sensitivity

Highly organised with strong attention to detail

Collaborative, proactive, and calm under pressure

Commercially aware with a structured, solutions-driven, and strategic mindset